See Why
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Be Real
Spark Meaning.

> Hello World.

It all starts with these two simple words. Who knew, seeing them for the first time, printed in a small black window would bring so much joy. Couples years later, with a degree in computer science & a job in digital consulting, my path was clear. If you've written code, you know very well, it's never that simple. Being part of an ecosystem to create products that would change lives brought light to one principle.

Dare to ask Why?
"You don't know, what you don't know"


Me in a


Why - Social Connection.

People & experiences we share, shape who we are today and who we aspire to be tomorrow. Without them, Purpose looses purpose.
"Happiness only real when shared." - Chris McCandless

How - Open Communication.

We, Humans are the catalysts for Change through our stories. All we seek is for others to hear them.
"In teamwork, silence isn't golden, it's deadly." - Mark Sanborn

What - Digital Creation.

It starts by understanding the problem, prototyping the ideas and building the experience. In other words: Observe, Reflect & Make.
"Being human in the digital world is about building a digital world for humans." - Andrew Keen

Who - Human Centric.

Staying true to the real need is only achieved by keeping the Human at the center of the problem. Remove the human and the problem will cease to exist.
"People ignore design that ignores people." - Frank Chimero

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Agile Coach

SAFe, Scrum, XP & more


XR, Mobile, Web & more


Be Brief, Be Bright, Be Gone